Archive for the ‘Marketing/SEO/Monetization’ Category

Jul 03 2008 at 12:41pm

Fixing my wordpress title tags, revisited

One of the most popular posts on my blog is my guide to fixing the wordpress title tags. It’s enjoyed a great run so far, but as of today has become obsolete. Well, for myself anyway.

Via Wordpress SEO I discovered the HeadSpace plugin. HeadSpace allows you to specify a custom title format for all wordpress page types. It does lots of other cool stuff with metadata, like:

  • auto-suggesting tags
  • mass-editing metadata, including title, description, slugs (urls), and tags/keywords
  • adding a custom title or description per post
  • adding custom css of javascript files depending on the page type or on a per-post basis

Read more…

Aug 02 2007 at 5:29pm

SEO & Web Standards @ YOUmoz

I’ve got another post up at the SEOmoz user generated blog. This time it’s about the intersection between SEO and Web Standards.

From what I’ve read, there are some misunderstandings on both sides. SEO’s tend to think that validation = web standards and that’s all you need to know. Standards advocates tend to think that standards make a difference for SEO. But do they? That was the question. Read more:

Web Standards and SEO: More Questions than Answers

May 01 2007 at 2:40pm

What is This Page About? The h1 Tag.

I just came across this The Definitive Guide to Semantic Web Markup for Blogs from Pearsonified. The headline for this article is a little bit misleading because the article is mostly about how we use the h1, h2, h3 tags. Sounds simple, right? Old hat? Maybe not…
Read more…

Mar 22 2007 at 10:38am

The Secret to SEO, Design Methods + more (link roundup)

The Secret to Ranking at the Search Engines (it’s not what you think) - at SEOmoz

In the old days, webmasters would compromise content and usability to fit in more keywords and better “optimize” their sites (see the first diagram in that aritlce). Now we are looking at compromising our content and usability to better target linkers and therefore search results. Is this a good thing??? (Check the long comment by “identity” towards the bottom). I have seen some sites that are obviously attempting to cater to the digg crowd and, to be honest, I find it really annoying.

Read more…

Mar 13 2007 at 4:19am

Search Words vs. Company Words: My Post at YOUmoz

I had originally written this post for this site but I decided to try posting it at YouMoz instead. In case you’re not familiar with it, YOUmoz is the user-generated component of the SEOmoz site (my favourite search/marketing blog!). My article on search terms was posted today:

Search Words vs. Company Words: Targeting Long-tail Searches

Enjoy!

P.S. My new laptop is here!! Well, it’s at home with Liam right now. I let him open it while I’m at work. Will post about that later :)

Mar 01 2007 at 11:39am

All Web Content Should be Dated

This topic came up in no less than three independent conversations yesterday, beginning with GeoffreyF67’s post at SEOmoz proposing that dates be removed from blog posts. As many of the commenters pointed out, there are a lot of problems with this and I think his logic was pretty fuzzy to begin with.

I find it interesting that many of the commenters on that post feel that articles (different from blog posts) should not be dated. This is something I definitely disagree with. How many times have you come across content through a search and wondered when it was posted?

Read more…